about WaterWipes.

about WaterWipes.

where it all began.

WaterWipes were created by our founder Edward McCloskey after his newborn daughter suffered with bad nappy rash.

After an extensive search he couldn’t find a baby wipe that didn’t contain chemicals or other ingredients that would’ve been too harsh for her sensitive skin, so he decided to make his own.
Many years later and after a lot of hard work, testing, and scientific research, WaterWipes were born. Pure, gentle and safe for the most delicate skin but in the convenience of a baby wipe, WaterWipes are the next best thing to cotton wool and water.

Every day, parents around the world are discovering the benefits of our gentle and safe WaterWipes for their baby’s skin, we hope you like them too.

Edward with daughter

WaterWipes today.

We've come along way in the past seven years, but we still act with the same entrepreneurial spirit and determination to find a better way. With our headquarters in Drogheda, Ireland and regional offices around the world, we are now a global business, selling the World's Purest Baby Wipes in over 50 countries. We are proud to have over 250 talented people working together to bring our products to more and more parents in every corner of the globe.

Our business is built on innovation and developing new product ideas is what drives us forward. We have great ambitions to expand our range by using our unique water technology and process to create new products that clean and care for what is most precious to our consumers, using as few ingredients as possible.

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our process.

"As pure and gentle as cotton wool and water but as convenient as a baby wipe"

To make the world’s purest baby wipes, we use as few ingredients as possible and a technical process that alters the structure of water to make the molecules even smaller, making it an even more effective cleanser.

Our wipes are clinically sterile, totally pure and gentle, without the nasties.

All WaterWipes contain is 99.9% water and a drop of fruit extract to act as a natural skin conditioner.

Our environmental pledge

Please dispose of WaterWipes responsibly. Wipes should never be flushed.

At WaterWipes we pride ourselves on making the world’s purest baby wipe for newborn and sensitive skin. We fully understand that we also have responsibility to help protect the planet your little one will inherit. That’s why we have made a commitment to develop a 100% biodegradable wipe by 2023, without compromising on our minimal and pure ingredients.

We have identified a 5-stage development process to achieve this target and are making excellent progress. We currently have several new materials at various stages of this process and we are confident we can crack the science before our deadline.

The terms flushable and biodegradable are often used interchangeably, but they are very different. No wipes, including biodegradable wipes, should be flushed. Often, even flushable wipes take time to break down in our sewer systems. Disposing of wipes with the household rubbish is the best way to help protect our environment.

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where to buy.

Explore the map below to see stores where you can buy WaterWipes near you.

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online retailers.

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